New energy-saving subsidies have little effect on the market


On September 30, the New Deal for energy-saving subsidies for automobiles was introduced, and the subsidy standard was unchanged, but the fuel consumption standard for one hundred kilometers was increased, resulting in a reduction in the number of models that could enjoy energy-saving subsidies. Last week, the reporter visited and found that the replacement of old and new energy-saving subsidies did not result in significant market fluctuations. At the same time, as the new energy-saving subsidies model catalog has not yet been announced, some dealers chose to “purse out of pockets” during the transitional period, continuing the 3,000 yuan subsidy.

Market has not been significantly fluctuate due to policy adjustments

The person in charge of the interviewed distributors said that whether the “energy saving subsidy policy may be cancelled” was reported before September 30 or when the new policy was implemented, the reaction of consumers to the policy adjustment was not Large, recent sales have not been affected, and are basically the same as last year. “We sold more than 100 vehicles during the 11 holidays, which is about the same as last year,” said Jia Chunyan, deputy general manager of BYD Xinminheng 4S store. "Subsidies are icing on the cake. Without subsidies, customers who originally intended to buy cars will not buy cars," said Shang Zonglin, general manager of Dongfeng Nissan Dongfeng South franchise store. The shop has not been affected. A Chery dealership sales manager introduced that only Tiggo, E5, E3, Ariza 7 and FY-2 models can meet the Beijing V emission standards, and these models are not in the energy subsidies list, so the old and new energy-saving subsidies alternate Does not affect sales.

Some distributors continue to subsidize

As the previous energy-saving subsidy policy is no longer implemented, and the new energy-saving subsidy model catalog has not yet been announced, resulting in the current part of the model has temporarily been unable to enjoy national energy subsidies. Therefore, some dealers frankly say that in the face of this "vacant period" of energy-saving subsidies, how much new car sales will be affected.

To this end, some dealers choose to continue the original subsidy in various ways to avoid losing customers. Yin Weiwei, marketing manager of Brilliance Xinlibao 4S Store, introduced that the store converted the original 3,000 yuan energy saving allowance to 3,000 yuan in cash.

At the same time, some manufacturers and distributors have joined hands to continue the original model subsidies. BYD launched the "Manufacturers can give 3,000 yuan subsidies to support the people in the end." From October 1 to December 31, consumers who buy cars can continue to enjoy the 3,000 yuan subsidy paid by the company.

It is also understood that most car companies have stepped up their application for energy-saving subsidies.



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