Recently, with the addition of Mongolia and the Republic of Palau to the International Convention on the Control and Management of Ships' Ballast Water and Sediment Management, the membership of the Convention has reached 30, meeting a condition for its entry into force. Until now, the total tonnage of merchant ships of the countries of the Convention has been 26.4% of the world's total. Once the second condition of merchants' merchants accounted for more than 35% of the world's merchants is met, the Convention will be followed by 12 Effective within the month. At present, the ship ballast water treatment system of Qingdao Haidewei Technology Co., Ltd. and Qingdao Shuangrui Marine Environmental Engineering Co., Ltd. has passed the certification of the International Maritime Organization (IMO). Although the Convention has not yet fully met the conditions for entry into force, the competition in the ship's ballast water treatment system market has become fierce as the date of entry into force of the Convention approaches. Relevant enterprises in China need to be “deeply meticulous†in the future market development. On the one hand, they will win the favor of ship owners, on the other hand, they will enhance their own strength to occupy a larger market share.
More market competition
It is understood that the market for ship ballast water treatment systems is very large. At present, there are about 60,000 ocean-going vessels in the world, of which more than 2,000 are in China. Once the ship's ballast water management convention is passed, a large part of the ship will be installed. From the perspective of the new shipbuilding market, there are currently thousands of new ship orders worldwide, most of which will be installed. It can be predicted that before 2017, the market size of ballast water treatment equipment will grow to hundreds of billions of dollars. From the perspective of Qingdao Haidewei Company and Qingdao Shuangrui Company, which have already obtained IMO approval in China, in addition to the orders already obtained, the two companies have also signed a large number of intention orders and agreement orders, and the shipowners adopted their related designs. The plan, reserved part of the space to install the system, once the convention comes into effect, these intentions will immediately become a realistic order. Although the Convention has not yet entered into force, many forward-looking shipowners have taken the initiative to install the system on new ships, and many shipowners have reserved space for installation on new ships.
Although the ballast water market is large, companies still face fierce competition in many aspects. So far, 20 kinds of ship ballast water treatment systems have been approved by IMO in the world, and more than 30 systems have been basically recognized. In the future, these two data will continue to increase. Among them, South Korea has seven ship ballast water systems that have passed the final approval of IMO, and its related companies not only dominate the development of this technology, but also grab orders in the global market. At present, many foreign companies including Alfa Laval of Sweden, Ocean Saver of Norway and Tycoles of Korea have obtained corresponding orders in China. In addition, companies compete with companies that do not have IMO certification for ballast water treatment systems. At present, some companies' ballast water treatment systems have not yet obtained IMO approval, but they have already achieved real ship installation. Experts believe that these systems can also be sold as long as they are approved by IMO before the ship's ballast water management convention is approved.
Union ship to seek upgrade It is understood that the market for ship ballast water treatment systems is very large. At present, there are about 60,000 ocean-going vessels in the world, of which more than 2,000 are in China. Once the ship's ballast water management convention is passed, a large part of the ship will be installed. From the perspective of the new shipbuilding market, there are currently thousands of new ship orders worldwide, most of which will be installed. It can be predicted that before 2017, the market size of ballast water treatment equipment will grow to hundreds of billions of dollars. From the perspective of Qingdao Haidewei Company and Qingdao Shuangrui Company, which have already obtained IMO approval in China, in addition to the orders already obtained, the two companies have also signed a large number of intention orders and agreement orders, and the shipowners adopted their related designs. The plan, reserved part of the space to install the system, once the convention comes into effect, these intentions will immediately become a realistic order. Although the Convention has not yet entered into force, many forward-looking shipowners have taken the initiative to install the system on new ships, and many shipowners have reserved space for installation on new ships.
Although the ballast water market is large, companies still face fierce competition in many aspects. So far, 20 kinds of ship ballast water treatment systems have been approved by IMO in the world, and more than 30 systems have been basically recognized. In the future, these two data will continue to increase. Among them, South Korea has seven ship ballast water systems that have passed the final approval of IMO, and its related companies not only dominate the development of this technology, but also grab orders in the global market. At present, many foreign companies including Alfa Laval of Sweden, Ocean Saver of Norway and Tycoles of Korea have obtained corresponding orders in China. In addition, companies compete with companies that do not have IMO certification for ballast water treatment systems. At present, some companies' ballast water treatment systems have not yet obtained IMO approval, but they have already achieved real ship installation. Experts believe that these systems can also be sold as long as they are approved by IMO before the ship's ballast water management convention is approved.
Faced with fierce competition from many aspects, domestic ship-to-ship companies need to be carefully planned in the competition. On the one hand, they must actively seek the recognition of ship owners and large shipping companies. On the other hand, they must actively upgrade their R&D capabilities and strive to reduce costs. To achieve the upgrading of products, establish a sound service network and strive to gain a larger market share.
It is understood that the choice of which ship ballast water treatment system to use is largely determined by the shipowner. How to win the favor of ship owners and shipping companies with a large number of ships has become the focus of relevant enterprises in China. To this end, relevant enterprises should carefully plan, actively visit the shipowners, set up a tour and presentation of the ship's ballast water system, and participate in internationally renowned maritime exhibitions to enhance the visibility of the products. For example, Qingdao Haidewei Company has opened large-scale patrol exhibitions and presentations in Greece, Cyprus, Turkey and Taiwan, and actively visited shipowners to deepen the understanding of customers and negotiate installation projects. In addition, the company has signed a large number of agents with Shuangrui, and regularly conducts various training activities in a targeted manner to timely analyze and analyze the international market situation and sales strategies of future products.
At the same time, enterprises must carefully carry out research and development activities, continuously improve the internal research and development strength, and strive to reduce costs and achieve product upgrading. It is understood that at present, IMO has not yet determined the internationally-used ballast water treatment system and related regulations. Enterprises can develop the most advanced technology as much as possible by carrying out technological upgrading, in order to occupy an active position in the competition. The establishment of a sound service network is also crucial, as it is a key factor in the choice of ballast water treatment systems.
In addition, enterprises must carefully carry out marketing activities for shipbuilding enterprises. Although the final choice of ballast water treatment system is in the hands of shipowners, the professional reference opinions of shipbuilding enterprises have certain influence on shipowners. Therefore, cooperation with shipbuilding companies, establish a good communication and cooperation mechanism, participate in the ship design stage, optimize the performance, safety performance and installation cost of the ballast water treatment system to the best state, will increase The chances of your own ballast water treatment system being selected by the shipowner.
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