award In the previous crackdown, Koranz attacked and indicted a group of companies that had severely infringed on the trademark rights of Kelansu to protect the reputation of the company. After the court verdict, Shandong De Runde Petrochemical Co., Ltd., Shandong Heavy Run Chemical Technology Co., Ltd., Shanghai Blue Solar Automotive Environmental Protection Technology Co., Ltd., Shanghai Xiusin Industrial Co., Ltd., and Shanghai Shengle Auto Products Co., Ltd. The infringing enterprises such as Hangzhou Xingquan Trading Co., Ltd. must immediately stop the acts of unfair competition that infringe on the trademark rights and the company name rights of the company. At the same time, they compensate the company with the loss of economic losses and fight against fake gold to obtain a stage victory.
The company's Jiangsu Kelansu Automotive Environmental Technology Co., Ltd., which was established in 2009, is one of the first domestic companies to invest in the R&D of automotive urea, and is also the first company in China to obtain the European VDA, North American DEF and China CGT at the same time. Authoritative vehicle urea product certification company. According to the statistics of British authoritative agency INTEGER, the domestic market share of urea solutions for domestic use of cars has ranked first in China for two consecutive years, and exported to Japan, Australia, Chile and other overseas markets.
In recent years, with the implementation of the five national standards for four countries, the automotive urea solution industry has developed rapidly, attracting a large number of SMEs. Many companies have rushed to launch a lack of understanding of vehicle urea solutions and believe that it is simply adding urea and quickly producing a number of vehicle urea solutions with unsafe quality. After these products enter the market, they attract consumers at a low price, but they cause fatal damage to the consumer's diesel exhaust gas purification system and seriously damage the overall reputation of the automotive urea industry.
In the era of reputation as the king, some companies have tried their best to take advantage of the market to counterfeit existing brands. In the automotive urea industry, as the urea used by vanadium vehicles enjoys a high reputation in the domestic market, it also became a key counterfeiting target for some small businesses, from mimicking the packaging patterns and explanatory texts of the products of the company. The use of brand names such as “X-Lan Su†and similar names with that of Kosher, and even the use of “Kosher†directly in the name of the company, can seriously mislead consumers, damage the good market reputation of Cossack, and affect the quality of the products. Sales.
Infringement on the rectification of the brand name of the company
The "Ranlansu" trademark that was declared invalid at this time is similar to the Chinese character composition and call of "Ke Lan Su" and constitutes an approximate trademark, which may easily lead to misunderstanding by the consumer and further confuse the source of the product, seriously affecting Kelan. The normal operation of the company has harmed the legal rights of the company. After the success of anti-counterfeiting protection, Kosher will also take a variety of legal measures to crack down on companies that counterfeit the products of Kosher on the market. Enterprises with such acts should immediately rectify, legally and fairly compete, and better maintain vehicle urea. Industry reputation.
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